Gaziantep University

GAZİANTEP UNIVERSITY

Türkçe
DEPARTMENT OF BUSINESS ADMINISTRATION 
HOMEPAGE
Course Details
Course Title
INTERNATIONAL MARKETING
Code
İŞLT 407
Course Info
Application of marketing concept and methods to international markets, environmental factors in international marketing, selection of export markets, entrance strategies to international markets, determination of international marketing mix, required documents and banking operations in exporting.
Credit
3
ECTS
5
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