Gaziantep University

GAZİANTEP UNIVERSITY

Türkçe
INTERNATIONAL TRADE AND LOGISTICS 
HOMEPAGE
Announcements / Documents
Tez Yazım Kılavuzu 20 December 2013
Course Details
Course Title
INTERNATIONAL BRAND MANAGEMENT
Code
UTİL 524
Course Info
This programme recognises that luxury and prestige companies’ top executives need a specific kind of business expertise; this is because they have to manage, in a highly competitive international context, leading brands with a high innovative and creative potential, combined with a strong history and culture.
Credit
3
ECTS
3
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